Define your ideal attendee
Decide which industries, company sizes, regions and roles you want in the room, and whether you are targeting buyers, partners, sponsors or speakers.
Build segmented invitation lists
- Prospects: best-fit accounts and decision-makers.
- Customers: existing clients for retention and upsell.
- Sponsors and partners: companies that want access to your audience.
- Local reach: for in-person events, contacts within travelling distance.
Plan a promotion timeline
For webinars, start promotion two to three weeks ahead with reminders before the day. For conferences and trade shows, start earlier and coordinate with sales outreach.
Follow up quickly
Send recordings, slides or meeting offers within a day or two while interest is high. Enrich registrant data that arrives incomplete with email append.
Frequently asked questions
Can you build lists for a specific city or region?
Yes. Lists can be filtered by country, state, city or postal code.
Can you clean our registrant data after the event?
Yes. Our cleansing and append services complete and verify registrant records.